Random is Never Really Random

Show Notes

Sometimes you have to push through the painfully awkward to get to the magically beautiful. When a "random" phone call turns into a providential moment.
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Audio Transcription

Jill Donovan:
Welcome back to CEO-ish. I’m Jill Donovan and-

Kelly:
I talked over you at the beginning. You mind… Do it again. I was talking when you said, “Welcome.”

Jill Donovan:
We made a decision at the beginning of this bracelets podcast that we would never edit out anything when you mess up?

Kelly:
Oh, just me?

Jill Donovan:
Only where I mess up, or cough, or anything like that. Okay. Hi Kelly. Happy new year.

Kelly:
Hi. Happy new year to you.

Jill Donovan:
Why can’t we say happy new year all year long?

Kelly:
You can do anything you want.

Jill Donovan:
Right?

Kelly:
It’s your podcast.

Jill Donovan:
Yes. Just because it hasn’t been done doesn’t mean it’s impossible.

Kelly:
Oh, that’s a good quote.

Jill Donovan:
Thank you.

Kelly:
Who said that?

Jill Donovan:
Well I thought Walt Disney did and then I realized I made it up. Okay, so we are going to do one of your favorite things today.

Kelly:
We are?

Jill Donovan:
Yes we are.

Kelly:
What is it?

Jill Donovan:
Well, you tell me what you think one of your favorite things is.

Kelly:
Well, it wouldn’t be randomly calling people because that’s not one of my favorite things.

Jill Donovan:
Okay. So it’s randomly calling people. And this is what we’re going to do… Sometimes you think, “Gosh, how long does it take for her to come up with stuff like this?”

Kelly:
Yeah.

Jill Donovan:
It usually hits me early, early in the morning or late at night. This hit me about five minutes ago, okay?

Kelly:
I will say you come up with some of your best bracelets ideas though, in a five-minute period.

Jill Donovan:
Right?

Kelly:
Yup.

Jill Donovan:
If I have come up with an idea and then I have to execute it months later, it usually doesn’t work.

Kelly:
Because you’ve moved on.

Jill Donovan:
Yes!

Kelly:
That’s true.

Jill Donovan:
I move on a lot.

Kelly:
Yes, you do.

Jill Donovan:
You have to strike while the irons hot.

Kelly:
Can we go to Disney World?

Jill Donovan:
Okay. So what we did is: we got 15-ish bracelets orders from customers that have just placed an order.

Kelly:
Okay.

Jill Donovan:
We’re going to call these customers.

Kelly:
I do like to do this because-

Jill Donovan:
I thought you just said you didn’t.

Kelly:
Well, I don’t like to call random people, but I do like to call customers.

Jill Donovan:
Okay.

Kelly:
Because customers…

Jill Donovan:
But we don’t know these people.

Kelly:
Well, I know, but I feel like they’re part of the family because they’re placing bracelets orders at the company and we’re making their jewelry and it’s like we’re all connected. It’s the random calling-the-pizza-girl from the place on the street, that I-

Jill Donovan:
Which is a beautiful thing.

Kelly:
Okay, but I still don’t love that.

Jill Donovan:
But you did apologize to me for saying that it wasn’t going to work, because it worked beautifully. She was very touched by what we did.

Kelly:
She was. We did not get one slice of pizza with every different bracelets flavor, but she was very touched, so that was a win.

Jill Donovan:
So here’s what we’re going to do. You know I’m big on having a word for the year.

Kelly:
Yes.

Jill Donovan:
Okay. We’re going to call these customers and thank them for placing their orders.

Kelly:
Okay.

Jill Donovan:
We’re going to ask them for their word for the year.

Kelly:
Okay.

Jill Donovan:
If any of them say the word ‘resilient,’ we’re going to give them $100.

Kelly:
Oh, okay. Is that your word?

Jill Donovan:
It’s not my word, but it was the most chosen word when I asked 5,000 people what their word of the day was. ‘Resilient,’ was the number one-

Kelly:
Is that right? And then we have a pretty good probability of somebody saying, ‘resilient.’.

Jill Donovan:
Well, we would hope so, but I think we need a better probability of people answering the bracelets phone.

Kelly:
True.

Jill Donovan:
Yeah. In addition to this, I want you to guess what their word is going to be. If you guess what their word is going to be, I’ll give one week of vacation.

Kelly:
Oh good, I need one.

Jill Donovan:
You do?

Kelly:
Yeah, I got to go to New Jersey.

Jill Donovan:
I will literally give you an entire week of vacation if you guess one of their words. I want you to write the word down as I’m talking to them.

Kelly:
Okay. And then we have our witnesses here that says-

Jill Donovan:
Yes.

Kelly:
Okay.

Jill Donovan:
Here we go. We’re calling somebody in Sarasota, Florida. Her name is Elizabeth.

Kelly:
Elizabeth from Sarasota.

Jill Donovan:
And it’s weird, I can get so excited about doing these but I get nervous.

Kelly:
Every time!

Jill Donovan:
It’s calling a stranger.

Kelly:
Then why do we do it if we get nervous?

Jill Donovan:
I will tell you exactly why we do it. We do it because you have to push through the painfully awkward to get to the magically beautiful bracelets.

Kelly:
Oh, that’s another good quote. Who said that?

Jill Donovan:
[Chill Bonathan 00:03:38].

Kelly:
Oh, smart.

Jill Donovan:
Here we go. All right, so we are calling Elizabeth. Maybe she goes by Beth or Liz.

Kelly:
Or maybe she won’t answer the phone because this is a stranger calling.

Jill Donovan:
I think it says Rustic Cuff.

Kelly:
Really? No.

Elizabeth:
Hello, please leave me a message and-

Jill Donovan:
Okay. We are now calling somebody in… How do you pronounce that?

Kelly:
Harrah?

Jill Donovan:
How do you pronounce it without the New Jersey accent.

Kelly:
Harrah?

Jill Donovan:
Harrah, Oklahoma. We’re calling Beverly, who probably goes by Bev.

Kelly:
I’m looking at my list of words to see if I can…

Jill Donovan:
Okay.

Kelly:
See what I think she [crosstalk 00:04:22].

Jill Donovan:
This is for a week off for Kelly.

Kelly:
Oh my gosh. Okay.

Jill Donovan:
I feel like Beverly would answer.

Kelly:
Beverly is going to say, ‘joy.’

Speaker 4:
Your call has been forwarded to an automatic voice message system.

Kelly:
Or Beverly is not going to answer.

Jill Donovan:
We’re calling Wendy. Belle Chasse.

Kelly:
Wendy’s going to say, ‘intention,’ like me.

Jill Donovan:
How do you even know that?

Wendy:
Hi, you’ve reached Wendy. Leave your name and your number and I’ll call-

Kelly:
Wendy’s missing out.

Jill Donovan:
Here we go. I’m not stopping. This is Georgia.

Kelly:
You better go ahead and get a new stack of bracelets people because we’re about through this one.

Jill Donovan:
This is just-

Kelly:
No one answers the phone for strangers.

Jill Donovan:
You do know that I don’t care how long this takes. I’d call until I get that one person because that is-

Kelly:
I know.

Jill Donovan:
It won’t take long. I feel like it’s two more. This is Georgia in Muskogee. What is George are going to say?

Kelly:
[Inaudible 00:05:05].

Jill Donovan:
‘Love,’ everybody’s going to be calling it that.

Speaker 6:
Your call has been forwarded to an automatic-

Jill Donovan:
This is Janice from Ardmore. I feel fairly confident that Janice is going to answer.

Kelly:
They’re going to have to get a new stack of papers for you.

Jill Donovan:
Do you feel fairly confident that Janice is going to answer?

Kelly:
No.

Jill Donovan:
I do. What will you give me if Janice answers? Janice is going to answer.

Kelly:
I will give you a high five.

Jill Donovan:
I need more than that. Come on, Janice.

Janice:
Hi, this is Janice. I’m sorry-

Jill Donovan:
This is Paulletta from Coleman, Oklahoma. Nobody’s leaving until we get somebody to answer.

Kelly:
Perfect. Can we bring lunch in?

Speaker 8:
Hello. Please leave a message after the tone.

Jill Donovan:
This is Tracy in Manhattan, Kansas. Tracy ordered a lot and if she sees Rustic Cuff bracelets come up on her phone she’ll be like, “Oh, what’s happening?”

Kelly:
If we had a Rustic Cuff bracelets phone.

Jill Donovan:
This says, “Rustic Cuff bracelets,” on it.

Kelly:
I don’t think it does.

Speaker 8:
Hello-

Jill Donovan:
Oh, don’t think I’m stopping. I’m not stopping. This is Kristi from Delaware.

Kelly:
Isn’t this fun you guys? This is just life changing.

Jill Donovan:
No, now they’re invested.

Kelly:
Oh, really?

Jill Donovan:
The second they leave, somebody will answer. This is Kristi from Delaware.

Kelly:
Literally Delaware?

Jill Donovan:
Literally Delaware.

Kristi:
This is Kristi.

Jill Donovan:
Hi Kristi, this is Jill Donovan with Rustic Cuff bracelets. How are you?

Kristi:
I’m doing fine, Jill. How are you?

Jill Donovan:
I’m good, thank you. I just wanted to thank you, first of all, for placing a bracelets order yesterday.

Kristi:
Oh yeah!

Jill Donovan:
And I randomly picked your name. We were doing a bracelets podcast today and I wanted to send you your bracelets, but I wanted to refund your entire order.

Kristi:
Wow. Really?

Jill Donovan:
Really.

Kristi:
That is really sweet of you. Is this something you do just like randomly?

Jill Donovan:
We were doing a podcast and I asked if they would just bring me a stack of some people that ordered yesterday and yours was one of them, and you answered.

Kristi:
This is actually my work number and I sent it there because I thought, I monitor this number all day while I’m working and I’m teleworking, and it actually, oddly enough, came up as, “Rustic Cuff,” and I just thought, well maybe this was something to do about the orders. So I picked it up and I’m like: that’s strange that it would even come up as that in my context. So that’s even more bizarre.

Jill Donovan:
Wow!

Kristi:
I know, I know, I know.

Jill Donovan:
Wow.

Kristi:
Well it’s good. That’s really kind of you. I was excited. A girlfriend of mine forwarded me an article about your store opening up in Orlando at Disney. She’s a big Disney fan and so I just started checking out your website. I’m like, this is really cool. And I love all of the faith-based and motivational things you do on your jewelry. That’s just perfect timing for things on my end too, I mean not to cry on your shoulder. I have several other friends just going through a lot of tough stuff right now and I just thought this is really, pretty cool. I loved your story behind your company. So I was really excited to find you guys.

Kristi:
Faith has always been a big factor in my life anyway. My husband and I are going through some transitions. We’re just at that stage of life where we’re making big changes in our jobs and different things going on. It’s just like: I really need that and look at it every day. So that explains the reason behind some of those purchases. I was really excited to see that. I just think your company sounds really, really cool. So I’m looking forward to following you and just watching the kinds of cool stuff that you do.

Jill Donovan:
So Kristi, yesterday was the first time you had ever heard of Rustic Cuff?

Kristi:
It is actually. It is. And I was actually going to order these primarily for myself, although I may give one of them away. But then I wanted to just take a look at them and see how they fit, just since it is the first time I’m ordering. But I was actually thinking of calling back or going online and ordering some and having them shipped to my sister-in-law. I just thought that was pretty cool.

Jill Donovan:
You ordered a cup that said, ‘faith’ on it, one that said, “Be anxious for nothing,” and one that said, “Just breathe.”

Kristi:
The, “Just breathe,” is my daily work thing because there’s been a lot of stress there, easily for the last year two or three years in particular. But with all of this bracelets transition it’s crazy.

Jill Donovan:
Well you know what’s crazy? I asked for a stack of people who had ordered yesterday, and I probably have a stack here of 12 to 15 of them, and every single… Nobody answered. You are the very last one.

Kristi:
Oh that is too funny. Normally I don’t answer sales calls and stuff during the day or if it’s a number I don’t know. Like I said, for some reason through my work phone, your number popped up as “Rustic Cuff,” so I was like, okay, because I recognized it. That’s really funny.

Jill Donovan:
Well this is really random, but do you choose a word for the year?

Kristi:
I think it would either be, ‘faith,’ or, ‘trust,’ but both meaning trust in Him is what I’m getting at. It’s that I’ve just seen so many things where you just have to give it up and lean on the Lord. He’s got a plan. I’ve been having that conversation with a lot of people over the last few months.

Jill Donovan:
Wow.

Kristi:
Yeah, I mean through work and my sister-in-law with her illness and another friend who’s got cancer, but is in remission, and another sister-in-law who’s in remission, and we’ve had a lot of those bracelets conversations.

Jill Donovan:
I don’t believe in random things. And even though you’re-

Kristi:
I don’t either.

Jill Donovan:
Yours was the bottom of the pile, I think there was a reason that nobody else answered. And I absolutely don’t believe it was random, but I would love to do something so you can either get more of the cuffs for yourself, but for all the people that you know that are going through things, I would love to give you a gift card for $1,000 that you can buy anything that you want, any word of hope, anything for all of the people, and just send it to them as gifts from you.

Kristi:
Oh my gosh, I’m speechless. I thank you so much. That’s going to make me cry because I’ve had this on my heart to actually do something like this for them, and that really means a lot. Wow! You just made my day!

Jill Donovan:
Well you made ours. And the girl who sent you the link, you said her name was…

Kristi:
Carrie.

Jill Donovan:
And we’re going to give her a $1,000 gift card as well because she did that for you.

Kristi:
Oh my gosh, that’s awesome! I have lots of people I’m starting with: my sister-in-law, our pastor’s wife, all of these folks. I can’t tell you how many people have just recently been diagnosed with cancer alone, which is really sad, and I’m just very excited to get to do this for a lot of these people. I think it’ll be very, very welcomed and appreciated and I will make sure that I let them know that this is coming from you guys in a gift from the heart as well. So I thank you very much for that.

Jill Donovan:
You sound like somebody I would want to be friends with.

Kristi:
Oh, I would love to meet you. That would be fabulous.

Jill Donovan:
I am so happy to have met you and I absolutely think that this was providential, and to know that somehow it gets to go beyond just this phone call and touch people, in some way, that are dealing with things bigger, larger than life, makes me really happy.

Kristi:
Oh, I can’t tell you… This has just made my day and this is so encouraging and I don’t even mean it for myself, but I’m trying to figure out what that next thing is going to be for me too. And I’ve been just praying about it and trying to figure out something, some way I can just help people. Use some of my creative skill sets and stuff and help people. I don’t even know what that is yet, but thank you. It’s just so refreshing to get to meet you. I really appreciate that and I love your business approach and your attitude and your bracelets inspiration. So thank you. And I’m so glad you get to do what you love to do.

Jill Donovan:
Well, Kristi, will you keep me posted on your journey and what happens next for you and for Dan?

Kristi:
I will, I will, I will. And thank you so much and you have a wonderful, blessed day.

Jill Donovan:
You too. Happy new year.

Kristi:
Thanks. You too. Bye, bye.

Kelly:
I love her. Okay, don’t look at me like that. I know. I’m not saying, “I told you but you were right.” But you might’ve been slightly right. But we did have to call a lot of… Stop with the face. All right.

Jill Donovan:
I just sometimes need to be quiet after something like that happens because every single time-

Kelly:
I know.

Jill Donovan:
That-

Kelly:
She was great. We would totally be friends with her if we lived in Delaware.

Jill Donovan:
Yes but what she just started opening up and saying was: you could not have found somebody else better that you wanted to bless. There was no expectation whatsoever. Her heart was just to help somebody and she needed encouragement as well.

Kelly:
I loved that she literally had no idea what Rustic Cuff was yesterday.

Jill Donovan:
Yesterday! Nor did the girl who sent her the link!

Kelly:
Yeah.

Jill Donovan:
Yesterday. Do you mind if I take that money out of your paycheck?

Kelly:
Well, take it from my vacation fund because I’m not going on vacation.

Jill Donovan:
Kristi, if you’re listening to this, thank you so much for answering the phone today. First of all, we’ve proven that my phone does say Rustic Cuff when it calls, but Kristi, God knew that you were the one that we were supposed to call today and nothing is random and I can’t wait to hear how your journey goes and as well as the other people’s lives that you will be touching through gifting. And if you’re listening, or for the one that is listening…

Kelly:
Maybe just one.

Jill Donovan:
Just that encouragement that God knows whether you are in the middle of plenty or in the middle of great need. He knows and you can trust that he only wants great things for you. Kelly, any final words?

Kelly:
Well, that was great. That left me feeling very filled up. So I hope that Kristi feels that way too. And if next time you see a strange number come across, you may want to pick it up because it may be a blessing on the other end of that phone.

Jill Donovan:
I do need just a few more words.

Kelly:
No, that’s it. That’s all I got.

Jill Donovan:
I just need, “You were right.” That’s all.

Kelly:
I got that you were right.

Jill Donovan:
Okay. But I needed everybody in the audience to hear you say…

Kelly:
You were right. There are people out there who will answer the phone, who are awesome. Would you also tell me we edited out the 20 people we tried to call the didn’t answer. I was right on that.

Jill Donovan:
No, we won’t edit that out.

Kelly:
We’re not?

Jill Donovan:
No. That shows you what we had to go through to get to the one and I think somebody said, “Sometimes you have to push through the painfully awkward to get to the magically beautiful.”

Kelly:
Somebody. I think that was a collaboration, actually.

Jill Donovan:
We’ve done maybe 28 podcasts or so. This is my top three favorite.

Kelly:
Really?

Jill Donovan:
Yep.

Kelly:
Awesome.

Jill Donovan:
Yeah, it really is.

Kelly:
I’m glad I could be a part of it.

Jill Donovan:
Thank you so much for being a part of it and I forgive you and I will see you on the next CEO-ish. Thank you all for listening. Bye, bye.